People are supposed to look at this odd combination and say, cool things put together. Mr. Softee is literally cool and ironically cool. It’s totally uncool and doofy, those cakey and taste-free cones with sprinkles. If H&M and Mr. Softee were people, H&M would not give Mr. Softee a minute of its time.
Tags: cool things in nyc, h & m, H&M mr. softee truck, ice cream truck nyc, mr. softee, mr. softee truck, nyc, nyc cool, photography, public advertising nyc

August 14, 2012 at 5:37 pm |
I loaded up on ice cream this summer. It is hot in New York.